Social Media Management for Schools
About Course
Are you a school administrator, teacher, or staff member looking to improve your school’s online presence? Our Social Media Management Course for Schools is designed to help educators and school staff effectively manage and optimize their school’s social media pages, increase engagement, and build a strong digital presence.
In this course, you’ll learn:
- Introduction to Social Media Management – Understand the role of social media in modern education and how it can benefit your school.
- Social Media for Schools – Learn the unique strategies schools need to connect with parents, students, and the community.
- Creating a Social Media Strategy – Develop a structured content plan that aligns with your school’s goals.
- Basic Content Creation – Master engaging text content, visual design with Canva, and simple video editing for compelling posts.
- Exploring Social Media Platform Features – Get hands-on experience with different platforms to maximize reach and engagement.
- Building Engagement & Community – Learn techniques to grow an interactive and loyal school community online.
- Measuring Social Media Analytics – Track performance and optimize strategies based on key insights.
- Managing Social Media Responsibly – Understand best practices, ethics, and safety in school social media management.
- Exploring AI for Content Creation – Discover how to use AI tools to streamline content creation and improve efficiency.
This self-paced, practical course equips you with the skills needed to confidently manage and grow your school’s social media presence. Whether you’re new to social media or looking to refine your strategies, this course provides all the tools you need to succeed.
Ready to take your school’s social media to the next level? Sign up today!
What Will You Learn?
- The Role of Social Media in Education
- School-Specific Social Media Strategies
- Developing a Social Media Strategy.
- Content Creation Made Easy
- Platform-Specific Features & Best Practices.
- Boosting Engagement & Community Building.
- Tracking & Analyzing Performance
- Responsible Social Media Management
- AI-Powered Content Creation
Course Content
Introduction to social Media for Schools
Understand the role of social media in modern education and how it can benefit your school.
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Introduction to social media for schools
00:00 -
Identify and list the social media platform your school currently uses and describe how they are utilized
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Match Social media Platforms with their Primary Functions
Creating Social Media Strategy
Learn the unique strategies schools need to connect with parents, students, and the community and develop a structured strategy for your school
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Creating Social Media Strategy
00:00 -
Develop a social Media Strategy for Your School
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Create a 1 Month content calendar for Your School
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Creating a Social media strategy for Your School
Content Creation (Text, Visuals and Videos)
Master engaging text content, visual design with Canva, and simple video editing for compelling posts.
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Lesson 1- How to create engaging text content
00:00 -
Lesson 2- Visual content creation with Canva
00:00 -
Lesson 3- Simple video content creation and editing
00:00 -
Assignment 1- Replicate the poster attached
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Assignment 2- Create an infographic of your choice
Exploring the Features on the Social Media Platforms
Get hands-on experience with different platforms to maximize reach and engagement.
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Exploring the features on the Social Media platforms
00:00 -
Explore and report on one advanced feature on Instagram you feel your school should utilize
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How well do you know the social media platforms
Building engagement and Community
Learn techniques to grow an interactive and loyal school community online
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Building Engagement and Community
00:00 -
Brainstorm Ideas for Students or Staff Generated Content
Measuring Your social Media Analytics
Track performance and optimize strategies based on key insights.
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Measuring Your Social Media Analytics
00:00 -
Track and report on 1-2 weeks social media activity for your school
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What is the difference between impressions and reach
Managing Your Social Media Responsibly
Understand best practices, ethics, and safety in school social media management
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Managing Your Social Media Responsibly
00:00
Exploring AI for Content Creation
Discover how to use AI tools to streamline content creation and improve efficiency. We will be looking at Chat GPT and Gemini
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Exploring AI for Content Creation
00:00
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